the diamond disruptor luxury rewards

$100 for your first purchase.

500 berries (points).

VIP member-only benefits and gifts.

Up to 25% off.

Free shipping.

And much more!



Each $1 is 10 berries. The more berries you earn the more benefits and gifts you will receive, and the higher VIP you'll become!

1,500 Berries

Your 3 Tokens

After your first purchase and 1,500 berries you will unlock your 3 member-only tokens.

3 for 2 on fine piercings

25% Off

Buy one item get the second one half-off.

*Each of these may be used once during each calendar year at any time. For full details view all T&Cs below.

5,000 Berries

Silver vip


A Complimentary Fragrance

Free Shipping


12,500 berries

gold vip


Jewelry Gift: 14K Gold Dune Small Brushed Hoop

10% Off Fine Jewelry

15% Off Fine Piercings

Free shipping


35,000 berries

platinum vip


Jewelry Gift: Pick your colored stone and make your own Majestic Gold Cocktail Ring!

15% Off All Jewelry

Free shipping


65,000 berries

diamond vip


Jewelry Gift: 1-carat diamond pendant set in gold.

20% Off All Jewelry

Free shipping



$50 for you!

Refer a friend.

They get 10% off and you get $50!


FAQs and T&Cs

Do I need a code for free shipping?

As a member you receive free shipping on all orders, even those that do not meet the minimum requirements. You must be logged in and use code "MEMBERSHIPPING" at checkout.

Is all Jewelry Included in the discounts and specials?

All jewelry except sale items, bridal and bespoke pieces that need to be made to order are included in all discounts and promotions.

Do I get berries (points) for bespoke and made-to-order items?

Yes! You will earn points and reach higher VIP tiers as your points increase even on your bespoke items and made-to-order items as long as you're signed up to the Diamond Disruptor Program. If your berries are not automatically updated please let us know and we can manually adjust this.

Tell me more about the tokens!

We will have 3 special discount tokens, that we may change, each year for all members. These are valid from January 1st to December 31st. You can redeem those at any time during the calendar year.

Each token may only be used once by each member so for example if you are eyeing a lower priced item and a higher priced one to buy on different occasions we would recommend saving your 25% off token for the higher priced one!

How do I get my free gifts as I join a higher tier?

Unfortunately free gifts do not qualify for free shipping on their own. However, you may add your free gift to an order you place for it to qualify for free shipping or you may pick up in our showroom/flagship or just pay the minimum shipping fee.

What if I skip a VIP tier?

If you skip a VIP tier by ordering a bespoke or made-to-order item you will only receive the gift of the tier you enter. If you skip tiers by purchasing in-stock pieces, you will receive the gifts from all the tiers you skipped and the one you entered.

If you have any questions regarding this please contact us.

Returns & Exchanges

If you decide to return an item and you have received a free gift, you will also need to return your gift to be eligible for your full refund.

If you'd just like an exchange you do not have to return your gift.

If you return an item that was purchased to obtain a higher tier or discount code, this will only be refunded once you have paid the difference of the discounted item if the discount would have not applied to your purchase.

Can I choose or change my free gifts for something else that I like from the website?

No, the free gifting depends on the tier and gifts are especially selected based on that. 

Can I choose the color gold on the free gifts?

Yes, you can choose between yellow, white and rose gold 


Only one account per customer may be created.

The special gifts are selected based on the tier and cannot be changed.

All members qualify for free shipping on all purchases. Gifts do not qualify for free shipping unless they are added to an order.

Sale items are excluded from the rewards benefits and discounts unless we are running a special for members that includes these items.

Due to regulations, free fragrances may only be shipped within the UK and the USA. For members in other countries we may hold your fragrance to be picked up in one of our locations for 6 months as long as supplies last.

Membership terms, rules, regulations and offerings may change at any point at which prior notice will be given to all members.